AR Solutions
Part of my job is inventing always-on AR solutions to business problems.
I work on a cross-functional team dedicated to this new area of marketing. I have participated in design sprints for Beauty and Travel categories, and led the sprint for Theatrical (Movies).
Travel and Theatrical solutions are still being prototyped. Beauty solutions have started to launch, including the demo below.
Beauty Try-On
This new Lens format enables users to apply makeup through an AR beauty tutorial.